Following feedback from the European Commission, which has been making a long-standing comparison with Google to ensure that Android provides wider choice for users, the Mountain View company is making some changes defined as “finals” to the so-called “finals.”

In 2019, in response to the European Commission’s decision of the previous year, Google announced that it would implement a…choice screen, i.e. a screen where Android users could choose their preferred search service provider from

This option would be implemented on all new Android phones and tablets marketed in the European Economic Area (EEA) and the UK where the Google Search app is pre-installed.

An amendment requested by the European Commission to clearly mitigate Google’s potential dominant position and to promote competition and user choice between different search engines.

Compared to the first version of the choice screen, which had left many of the competitors unhappy, the design of the selection screen has now been revised, following the suggestions made during the consultation with the European Commission.

The new configuration will replace the current screen of choice whose operation is based on an auction system.

Not only that: Google has stated that it will also increase the number of search providers shown on the screen.

These changes in the choice screen will take effect from 1 September this year on Android devices, in the EEA area and in the UK. That is, they will start appearing in devices distributed from that date in these geographical areas.

Google has also published a web page with all the details on how the new choice screen works.

The redesigned selection screen will continue to appear during the initial configuration of the device and will allow you to select from a larger number of suitable general search services, which in turn can be offered free of charge. The selected one will then become the default search engine.

Users will be presented with a continuous scroll list that includes a choice of up to twelve search services, Google explained, which will appear in random order.

Google therefore seems willing to meet the European Commission’s indications that it had imposed a substantial fine on American companies for breaching EU antitrust rules, for their dominant position on Android devices in the context of generic Internet research.

Google has not been waiting for positive feedback from this ad.

Jean-Claude Ghinozzi, President and CEO of Qwant, the research engine developed in France, said: “Qwant wishes to praise the European Commission and in particular the cabinet of the European Competition Commissioner Margrethe Vestager,

We believe that this conciliation procedure has proved effective in affirming the regulatory ambitions of digital giants in Europe and that the system put in place is a real step forward compared to auctions that penalised competition.

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