Facebook announces the new Facebook Accelerator program: Commerce, part of the global project Facebook Accelerator, which has helped startups around the world to grow and consolidate by offering training, mentoring and giving them access to a network

In light of the Covid-19 pandemic, companies of all sizes are increasingly moving towards the online market. A recent survey conducted by Facebook, in collaboration with OECD and World Bank, found that 37% of SMEs interviewed in Italy made 25% or more of their sales via digital in recent months, showing the importance of having an online presence

Facebook Accelerator: Commerce will provide tools for business acceleration to startups in EMEA that rely on the e-commerce to help them sell and grow online. This will be possible thanks to courses designed to customize the catalog of products based on artificial intelligence or to make available an immersive buying experience that uses technologies such as augmented reality. Startups will also have ad hoc solutions, developed to help them bridge the gap between physical and online experiences.

The program, lasting 12 weeks and completely free, will involve up to 30 startups selected by the EMEA, which will be able to follow the online courses on the Facebook Accelerator: Commerce website starting from October 2020. The training courses will focus on the issues related to the sale of products and will give startups the opportunity to get in touch with the partners of the Facebook global network to encourage collaboration and sharing of knowledge between the two parties. The virtual format of Facebook Accelerator will allow you to reach startups wherever you are and offer intensive training to more people than a traditional physical program.

All startups interested in the program Facebook Accelerator: Commerce, can apply on the site Facebook Accelerator: Commerce until August 31. Always online, you can find out the features necessary to participate in the selection and the types of startups in line with the project. Among the requirements that will be requested during the application phase, the level of experience of the startup, its ability to execute and the role that plays in the drive of consumers towards the online and the e-commerce. Once the applications are closed, the 30 finalist startups for the EMEA region will be contacted between September and the beginning of the courses, scheduled for October.

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