Citrix and OnePoll research institute interviewed 1000 knowledge workers in Italy, questioning them about the impact of smart working on housing choices.

Fabio Luinetti, Country Manager of Citrix Italia presented the research, conducted from 23 November to 1 December 2020, which is therefore fully affected by the emergency coronavirus and the effects of smart working.

57% of the sample said that they would consider moving from a city to a rural area if they could work flexibly. According to Luinetti, the cultural shot in 2020 was of epochal scope and allowed by technology that \ in times too remote  was not mature enough to allow these life choices.

Of those who have said they want to move to the suburbs or rural area, 76% say that this shift would not be a problem because it could do its job from anywhere.

In total, 39% of the sample interviewed is actively planning to move (or has already done so) because because of the pandemic it works exclusively remotely.

The perception of one’s career and the impact of a place chosen as a home are also changing. If before Covid 55% of the sample referred to the big city for the positive impact on professional opportunities, today only 36% maintained their opinion, while 45% now believe that it does not make any difference. Significant is the fact that 13% believe that living in a big city has even a negative effect.

The greatest advantage of smart working, highlighted by Citrix’s interviewees, is that they can use the time normally used for commuting in a productive way.

Working from home, according to the sample, has many advantages. 50% believe that they can save greenhouse gas emissions and better protect the environment, eliminating the stress of home-work travel.

Even having more time to spend with the family or with their hobbies is a definite advantage; in general 45% of Citrix’s respondents think that their productivity is higher in smart working than in office time.

Only 43% of the sample interviewed by Citrix and OnePoll would like to go back to working full time once it is safe to do so, even if it could continue to do so from home and in smart working.

Very significant that 53% of respondents would accept (or even have already accepted) a salary reduction in exchange for a role to 100% remotely allow you to work anywhere. 33% would accept a reduction of up to 15%, and up to 20%.

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