Twitter announced the launch of the Birdwatch project, which represents the new approach to community-based misinformation.
The Birdwatch project was first launched last autumn thanks to the product detective Jane Manchun Wong; now Twitter has launched a pilot version via Birdwatch’s pilot website.
The objective, as explained in a blog post by Twitter’s product vice president Keith Coleman, is to expand beyond the labels that the company already applies to controversial or potentially misleading tweets, which suggested being limited to circumstances
Coleman also said that the Birdwatch approach will expand the range of voices that are part of the
Users can register on Birdwatch to report tweets that they find misleading, add context through notes and evaluate notes written by other contributors based on whether they are useful or not.
For now these notes will only be visible on Birdwatch, but it seems that the company’s goal is to incorporate them into the main Twitter experience.
Coleman said that Twitter believes that this approach has the potential to respond quickly when misleading information is disseminated, adding a context that people trust and feel valuable. L
or the purpose of the social network, in fact, is to make the notes visible directly on the Tweets for the global public of Twitter, when there is consensus from a wide and diversified set of contributors.
Given the potential for a large number of controversial tweets discussions, it remains to be seen how Twitter will present these notes in a way that is not confusing or overwhelming, or how it can avoid weighing on some of these topics. The company claimed that Birdwatch will use classification content based on algorithmic reputation and consent systems, with the code shared publicly.
When we write, Birdwatch is reserved for users in the United States, but we are sure that it will soon be available in the rest of the world.